The Free AI Visibility Audit is a no-cost assessment that evaluates how your brand appears or fails to appear in AI generated search results across ChatGPT, Google Gemini, Perplexity, and Google AI Overviews . Unlike traditional SEO audits, it specifically examines whether AI systems recommend your business when potential customers ask questions related to your services. You receive a scored snapshot of your current AI search presence compared to your competitors.
🧠 What Is an AI Visibility Audit?
An AI Visibility Audit is a structured evaluation of how your brand is represented in generative AI responses. It measures whether your business appears when AI assistants answer real customer questions .
Why This Matters Now
Traditional search optimization no longer guarantees inclusion in AI-generated responses, where a single answer may define consumer choice . AI assistants like ChatGPT, Gemini, and Perplexity are becoming the primary discovery channel for consumers . Over 50% of consumers now use AI tools like ChatGPT to research products and services .
The Cost of Invisibility
When someone asks an LLM “Which brands lead in sustainable fashion?” or “Best fertility clinic near me?” — if your brand is absent or misrepresented, the impact is immediate :
| Risk | Impact |
|---|---|
| Absence Risk | Your brand is omitted from category-defining answers |
| Accuracy Risk | AI surfaces outdated or incorrect information about you |
| Reputation Risk | Negative narratives spread through AI responses |
| Market Share Loss | Competitors capture customers you could have had |
Fakta Kunci: A study found that across all AI models, earned sources dominate with 64.6% of citations, while brand sources account for only 34.1% . This means your reputation in AI is largely shaped by what others say about you, not just what you publish.
🛠️ What the Audit Measures
The Five Layers of AI Visibility
Based on the AIVO Standard™ and industry best practices, a comprehensive AI Visibility Audit covers these layers :
Layer 1: Can AI Find You?
- 20 AI crawlers tracked: GPTBot, ClaudeBot, PerplexityBot, DeepSeekBot, GrokBot, and more
- robots.txt parsing with crawl-delay detection
- llms.txt & llms-full.txt validation — structure, headings, links
- Sitemap.xml multi-format discovery & validation
Layer 2: Can AI Understand You?
- Schema validation for 30+ types (Article, Product, FAQ, HowTo, Organization, and more)
- Content structure analysis — heading hierarchy, FAQ patterns, lists, tables
- Readability scoring using the Automated Readability Index (ARI) formula
Layer 3: Will AI Trust You?
- Page-type adaptive E-E-A-T scoring — Blog, Product, Service, Homepage profiles
- YMYL (Your Money or Your Life) detection with extra scrutiny penalties
- Author byline, bio, and credentials detection
- External citation counting and trust signals
Layer 4: Will AI Quote You?
- Answer capsule detection — 40-60 word self-contained blocks
- Stat attribution quality — stats with source names
- Fact density scoring and promotional tone analysis
- Research shows promotional tone has a -26% negative correlation with LLM citations
Layer 5: Can AI Render You?
- Semantic HTML validation
- Alt text coverage
- Internal & external link analysis
- Content freshness signals
📊 The PSOS™ Framework
The Prompt-Space Occupancy Score (PSOS™) is a governance-ready KPI that measures brand visibility across three dimensions :
| Dimension | Metric | What It Means |
|---|---|---|
| Occupancy | % of prompts where brand appears in category answers | How often you’re visible |
| Positioning | Average rank within answers | Are you first or buried third? |
| Decay | Rate of persistence across 30/60/90-day audits | Is your visibility sustainable? |
Sample PSOS Audit Dataset
| Prompt | ChatGPT | Gemini | Claude | Perplexity | PSOS % |
|---|---|---|---|---|---|
| Best small business bank | Yes | Yes | No | Yes | 75% |
| Top CRM platform | Yes | No | Yes | Yes | 75% |
| Best sports shoe brand | No | Yes | Yes | No | 50% |
Aggregate result: PSOS = 62% (95% CI: ±8%)
📋 What You Get from a Free AI Visibility Audit
The Free Audit Report
| Deliverable | Description |
|---|---|
| Overall AI Visibility Score (0-100) | Category breakdown across all major AI platforms |
| Competitor Comparison | See how you stack up against top local competitors |
| Platform Breakdown | Visibility across ChatGPT, Gemini, Perplexity, Google AI Overviews |
| Top Fixes Sorted by Impact | Prioritized recommendations with effort estimates |
| Page-Type Detection | Blog, Product, Service, or Homepage profile |
| YMYL Detection | Extra scrutiny for Your Money or Your Life content |
| Full Report Page | Printable, with Markdown copy & JSON export |
| Source Authority Analysis | Who AI is citing about your brand |
Real Client Example
- 🤖 AI recommendation queries tested: 14
- 🤖 Times client appeared: 0
- 🤖 Times competitors appeared: 11
- 📉 Result: Losing enquiries before the search even begins
“We assumed if we ranked well on Google, we’d show up in ChatGPT. We were wrong.”
🚀 How to Use Your Free Audit Results
Immediate Next Steps
| Priority | Action | Timeline |
|---|---|---|
| 🔴 High | Fix structured data errors — Add missing Schema types | 1-2 weeks |
| 🔴 High | Create llms.txt file — Guide AI to your most important content | 1 week |
| 🟡 Medium | Improve E-E-A-T signals — Add author bylines, credentials, citations | 2-4 weeks |
| 🟡 Medium | Build answer capsules — Create 40-60 word blocks that directly answer questions | Ongoing |
| 🟢 Long-term | Monitor PSOS quarterly — Track visibility decay and improvements | Every 90 days |
Time to Improvement
| Platform | Typical Improvement Timeline |
|---|---|
| Perplexity & Google AI Overviews | 30 days |
| ChatGPT & Gemini | 6-12 weeks |
🆓 Claim Your Free AI Visibility Audit
📍 Office: Boyolali, Central Java, Indonesia
📱 WhatsApp: 0822-2595-0367
📧 Email: info@neorix.id
🌐 Website: www.neorix.id
🎁 What You Get:
- Free AI Visibility Score (0-100) — See exactly where you stand across ChatGPT, Gemini, Perplexity, and Google AI Overviews
- Competitor Comparison — Discover who AI recommends instead of you
- Top Fixes List — Prioritized actions to improve your score
- Personal Video Walkthrough — We’ll explain your results and what to do next
No spam. No sales pressure. Just your score and a clear picture of where you stand.
This page is published by the NEORIX Team as part of our Free AI Visibility Audit service.
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